As a medical professional, your time is limited and in high demand. Managing the business and marketing aspects of your practice in addition to caring for patients can feel overwhelming. However, establishing an online presence is critical to reach new patients and build your reputation. With a professional website, you can share important information about your practice, credentials, insurance acceptance and more on your own schedule.
What Is Unicorn Platform?
Unicorn Platform is an intuitive website builder that allows you to easily create and customize the design for your family practice website. With an simple drag and drop interface, no coding experience is required to build a professional site for your pediatric clinic, general practice, or other medical office.
Unicorn Platform offers:
- Ready-made templates for family practice and medical websites to get started quickly. Simply select a template, add your content and images, and publish your site.
- An easy to use page and blog builder so you can create and edit pages with text, images, videos, contact forms, appointment scheduling, and more.
- SEO tools to help improve your search ranking like page titles, meta descriptions, alt image text, and internal linking.
- eCommerce functionality to sell products, take donations, or offer paid services on your site.
- Integrations with email marketing, analytics, payment processing, and other business tools.
- 24/7 support to help you with any questions you may have.
With Unicorn Platform, building a professional website for your family practice or medical clinic does not require advanced technical skills or coding knowledge. In just a few simple steps, you can have a fully functioning site to help you attract new patients, provide helpful resources, schedule appointments, and grow your business.
For a low monthly fee, Unicorn Platform gives you the tools to create a stunning website for your family practice without needing the budget for an expensive web designer. Why not give it a try today? With a 14-day free trial and money-back guarantee, you have nothing to lose and the potential to gain an affordable, high-quality website for your medical practice.
Why Choose Unicorn Platform for Your Family Practice Website Design?
As a medical professional, your practice website is your digital front door and a vital tool for attracting and retaining patients. When choosing a website builder for your family practice, Unicorn Platform should be at the top of your list for the following reasons:
- Easy to Use. Unicorn Platform is 100% no-code, so you don’t need any technical skills to create a beautiful, functional website. You can simply drag and drop components to build your pages. This intuitive interface means you can have your site up and running in minutes without needing to hire a web developer.
- Mobile-Friendly. More and more patients are searching for doctors on their smartphones and tablets. With Unicorn Platform, your website will automatically optimize for any screen size so your site visitors will have an seamless experience no matter what device they’re using.
- Search Engine Optimization. Unicorn Platform makes it easy to rank high in search engines like Google by allowing you to choose optimized page titles, include important keywords, and add meta descriptions. By optimizing your site for search, you'll increase traffic from patients searching online for a new doctor.
- Integrated Appointment Scheduling. Allow patients to book appointments directly through your website using the integrated scheduling feature. Patients can see your available slots in real-time and book a convenient time for them, reducing phone calls and streamlining the process.
- Affordable Pricing. Unicorn Platform offers simple and affordable pricing plans for small medical practices. For a low monthly fee, you'll get a custom domain, high-quality hosting, and access to all the features you need to establish a professional online presence for your family practice.
With an easy-to-use interface, mobile optimization, SEO-friendly platform, appointment scheduling, and budget-friendly pricing, Unicorn Platform has everything you need to create an impactful website for your family medical practice. Give your patients the digital experience they expect and start building your website today!
Create Beautiful Pediatrician Website Design Minutes
To create a professional pediatrician website design in minutes, simply follow these steps:
Choose a Template
Select from dozens of mobile-friendly templates optimized for medical practices. Options include:
- Homepage with services, staff profiles and contact form
- About page to highlight your practice philosophy and credentials
- Services page to detail your offerings
- Staff page to feature your physicians, nurse practitioners and support staff
- Patient resources with insurance, forms and health education
- Blog to share health tips, news and practice updates
Customize the Design
- Change the theme colors to match your branding
- Upload your practice logo which will display prominently on all pages
- Select font styles and sizes for headers, content and navigation
- Add custom CSS or HTML code (optional for advanced users)
Add Your Content
- On the homepage, include a welcome message, services overview and contact details
- For the about page, share your mission, values, credentials and experience
- List the services you offer with descriptions of each
- Add physician and staff profiles with photos, biographies and credentials
- Include insurance plans accepted, patient forms and educational handouts
- Create blog posts to engage your patients and position your practice as a trusted health resource
Additional Features
- Contact form: Allow patients to request appointments, ask questions or provide feedback
- Online booking: Give patients the option to schedule consultations and checkups online
- Email marketing: Design a newsletter to stay in touch with your patients and promote important health topics
- Analytics: Track website visitors, page views, form submissions and more to gain actionable insights into how to improve your site.
With an easy to use website builder, you can create a professional pediatrician website design that establishes your practice as a leader in children's healthcare. A well-designed site will save you time, attract new patients, and keep your existing patients engaged.
100+ Mobile-Optimized GP Practice Website Design Templates
An Extensive Selection of Templates
Unicorn Platform offers over 100 mobile-optimized website templates for family medical practices, pediatric clinics and general practitioners. Choose from a variety of modern and professional designs to suit your practice's needs and brand image.
Customize Without Code
Unicorn Platform's drag and drop website builder allows you to fully customize your chosen template without any web design or development skills. Easily add your practice's logo, images, content, and call-to-action buttons. Change colors, fonts, and layouts with just a few clicks.
Key Features for Family Practices
Unicorn Platform provides all the essential features medical practices require in an easy-to-use platform:
- Appointment scheduling software to allow patients to book appointments 24/7 via your website.
- Patient intake and medical history forms to digitize your new patient administrative process.
- HIPAA-compliant secure messaging and file sharing between practitioners and patients.
- Automatic appointment reminders and notifications to reduce no-shows.
- Online bill pay so patients can pay balances directly through your website.
- Dedicated support team available to help you with any questions about building or optimizing your family practice website.
Rank Higher in Search Engines
Unicorn Platform's built-in SEO tools help family medical practices achieve higher rankings in search engines like Google. Features include:
- Mobile-responsive design: Unicorn Platform templates are fully responsive so your website looks great on all devices. This is important for search engine optimization and user experience.
- Fast loading speeds: Unicorn Platform's lightweight framework and CDN hosting provide fast page loading times, an important factor in search ranking.
- Alt text for images: Easily add alt text or image descriptions to optimize your image SEO.
- Meta title and description: Customize the meta title, description and preview for each page to attract more organic traffic from search engines.
- Internal linking: Unicorn Platform makes it simple to link between relevant pages and content on your website, which helps search engines discover all your website pages.
- Blog integration: Include an integrated blog on your website to frequently publish useful content for patients. Fresh, high-quality content is essential for achieving high search rankings.
With Unicorn Platform, family medical practices can build a professional, fully-featured practice website in a matter of minutes. An intuitive interface, extensive features and dedicated support provide everything you need to establish an effective web presence for your practice.
Add Your Own Content to General Practice Website Design
Add Custom Content
To create an effective general practice website design, you need to populate it with your own original content. Some suggestions for content to include are:
- About Us page: Share background on yourself and your staff. Discuss your medical experience, qualifications, and approach to patient care. Keep this professional yet personal.
- Services page: List the range of services offered at your practice. For a general practice, this may include physical exams, chronic disease management, women’s health, pediatrics, etc. Briefly describe each service to inform prospective patients.
- Patient Resources: Provide resources for your patients like links to trusted health organizations, patient intake forms, educational brochures on common health issues. This demonstrates your commitment to patient education and empowerment.
- Blog: Start an informational blog to build authority and engage website visitors. Write posts on health and wellness topics relevant to your patient population. Aim for 2-3 short posts per month to keep content fresh without being overwhelming to produce.
- Staff page: Introduce your staff members including physicians, nurses and administrative team. Share a photo, title, qualifications and a short biography for each staff member. Help patients connect a face to a name.
- Contact page: Clearly list your practice name, address, phone number, office hours and a contact form for patients to get in touch. Double check that all information is up to date and accurate.
- Testimonials: Feature quotes from happy patients speaking to their positive experiences at your practice. Testimonials help to build trust and reassure prospective patients. Be sure to obtain written consent from patients before publishing their testimonials.
Following these recommendations will allow you to develop useful content for your general practice website design. Keep your content concise, optimized for search, and focused on the needs of your target patients. Update your website regularly to keep information current and engage repeat visitors. An effective content strategy is key to the success of your medical practice website.
Showcase Your Services in an Intuitive Way
To effectively showcase your services on your family practice website, an intuitive layout and presentation is key. Patients should be able to quickly and easily understand your offerings.
Categorize Services
Group your services into logical categories, such as:
- Preventative Care: annual physicals, well-child checkups, immunizations, health screenings
- Diagnosis and Treatment: diagnosis and treatment of illnesses and injuries, chronic disease management
- Women's Health: obstetrics, gynecology, family planning, mammograms
- Men's Health: prostate exams, testicular exams
- Behavioral Health: counseling, psychotherapy, addiction treatment
List Specific Services
Under each category, provide a bulleted list of the exact services you offer. For example, under Diagnosis and Treatment include items such as:
- Diagnosis and treatment of conditions like diabetes, heart disease, asthma, etc.
- Minor surgical procedures such as mole or cyst removal
- Wound care and stitches
- X-rays, ultrasounds, and other medical imaging
Highlight Experience and Qualifications
Emphasize your physicians’ and staff’s experience, qualifications, and credentials. Patients want to know they are in capable, trustworthy hands. You might say something like:
“Our board-certified family physicians have over 20 years of combined experience providing compassionate, high-quality care for patients of all ages.”
“We have a licensed clinical social worker on staff to provide behavioral health services such as counseling and addiction treatment.”
“Our registered nurses and medical assistants are specially trained to assist with preventative care, chronic disease management, and the diagnosis and treatment of acute illnesses.”
A well-designed services page that clearly outlines your offerings and expertise will give patients confidence in your practice and encourage them to become long-term clients. Be sure to optimize for findability by including important keywords throughout the content. An intuitive, transparent services showcase is the foundation for a successful family practice website.
Also, if you are looking to schedule online medical events, check out Unicorn Platform's no-code solution for online medical events scheduling.
Increase Patient Acquisition and Revenue
To increase patient acquisition and revenue for your family practice, focus on improving your online presence and streamlining your billing processes.
Build an Effective Website
A well-designed website is essential for attracting new patients and facilitating online bookings and bill payments. Your website should:
- Clearly state your practice philosophy, services offered, doctor bios, location, hours, and contact information.
- Be mobile-friendly, as many patients search for doctors on their smartphones.
- Include compelling content like blog posts, patient testimonials or case studies to establish your expertise.
- Offer an easy online booking system so patients can schedule appointments 24/7.
- Provide a patient portal where people can view statements, pay bills, fill out forms, and message the practice.
Improve Billing and Collections
To maximize revenue, evaluate your current billing procedures and make improvements such as:
- Verify insurance eligibility and benefits for all patients at every visit. Double check that the correct insurance is on file and the plan is active.
- Submit claims promptly and follow up on any unpaid or denied claims quickly. The faster you bill, the sooner you will get paid.
- Consider offering payment plans for patients to pay large balances over time with automatic payments. This can help collect balances that might otherwise go unpaid.
- Review your fee schedule periodically and increase rates as needed based on the local market to keep revenue stable. However, be mindful of patient affordability.
- Provide price transparency by posting your rates on your website or discussing fees upfront. Patients will appreciate the honesty and be prepared to pay.
By focusing on patient acquisition through online marketing and optimizing your billing procedures, you can significantly impact the financial health and growth of your family practice. Continuous monitoring and improvement will be key to your success.
Zero Technical Skills Required with Unicorn Platform Landing Builder
No Coding Skills Required
With Unicorn Platform, you don’t need any technical or coding skills to build a professional website for your family practice. Our user-friendly drag and drop website builder is completely no-code, so you can create your site in minutes without any programming knowledge.
Intuitive Interface
The Unicorn Platform interface is extremely intuitive. Simply drag and drop pre-designed sections like images, videos, contact forms, blogs, and more onto your page. Easily customize each element with a click of a button by changing fonts, colors, and content. Our built-in templates and page sections make it simple to get started. You can then fully customize the design to match your branding.
Mobile-Friendly
Your website will look great on any device. Unicorn Platform designs and builds fully responsive mobile-friendly websites optimized for smartphones and tablets. Your site will automatically adjust to fit the screen of any device, so visitors will have an excellent experience whether they access your site on a desktop, iPhone or Android.
SEO-Optimized
Unicorn Platform builds SEO-optimized websites to help improve your search ranking. Your site will include important elements like meta title, meta description, alt text, and schema markup to boost your visibility in search results. The platform also makes it easy to create a blog, which provides fresh content that search engines love. With time and consistency, blogging can significantly impact your SEO and lead generation.
24/7 Support
If you get stuck at any point while building your website, our dedicated support team is here to help. We offer 24/7 live chat support right in the editor. Our support staff can answer questions, provide guidance, and help troubleshoot any issues. We’re committed to ensuring you have an amazing experience using Unicorn Platform to create your family practice website.
In summary, Unicorn Platform makes it possible to build a professional website for your medical practice without needing any technical or coding skills. Our intuitive drag and drop builder, mobile-friendly designs, SEO features and 24/7 support empower you to create an impactful web presence for your business in minutes. Give it a try today!
FAQs: Family Practice Website Design Questions Answered
What is a family practice website?
A family practice website is an online platform to market your medical services, engage current and potential patients, and build your practice's brand. It should convey your practice philosophy, experience, and credentials to establish you as a knowledgeable, caring physician.
Why do I need a family practice website?
Having an online presence is essential in today's digital age. A professional website:
- Builds credibility and trust in your practice. Patients expect physicians to have an informative website.
- Improves patient experience. Your site should be easy to navigate, with details about your practice, physicians, insurance, hours, and patient resources.
- Drives new patient acquisition through search engine optimization (SEO) and social media integration. Ranking higher in search results increases the likelihood of new visitors finding your site.
- Provides a platform to share health and wellness information with your community. You can post educational blog articles, news updates, and announcements to stay engaged with patients between visits.
What should be included on a family practice website?
A comprehensive website for a family practice should include:
- Practice information: Mission statement, physicians' bios, office location(s), contact details, insurance acceptance, hours of operation.
- Services: List of conditions treated, procedures performed, and any specialized care or programs offered.
- Patient resources: Forms, educational handouts, links to trusted health organizations. Helpful for current and prospective patients.
- Blog: Share advice, insights and announcements to position yourself as a health resource for patients. Start with 1-2 posts per month and build from there.
- Reviews and testimonials: Positive reviews from current patients build trust and credibility. Ask satisfied patients to provide feedback for your site.
- Search engine optimization: Use location keywords, service terms, and phrases your target patients search for to improve your ranking in search results. Update content regularly to keep it fresh.
- Social media links: Connect your website to platforms like Facebook, LinkedIn, and Twitter to increase online visibility and engage more patients. Stay active by posting a few times each week.
- Gallery: Include photos of your office, staff, and perhaps events or community involvement to give visitors a glimpse into your practice culture. Keep images current.
- Easy contact: Prominently display phone number, email, contact form, and office address on your site for quick access.
Conclusion
You now have an easy way to create an attractive, professional website for your family medical practice in minutes. With a simple yet powerful drag and drop website builder like Unicorn Platform, you can design a custom website tailored to your needs without any coding required. Focus on what really matters - caring for your patients and growing your practice. Let Unicorn Platform handle your web presence so you can spend less time managing technology and more time practicing medicine. Your patients and staff will appreciate a modern, mobile-friendly website that reflects your dedication to providing the best care and experience. Take your practice to the next level with a custom website designed on your terms. The future of family practice is digital - make sure your online presence measures up.
