Why Unicorn Platform Is the Top Landing Page Software

published on 18 July 2023

As an entrepreneur in today's digital world, having an effective online presence is critical to your success. Your website and landing pages are often the first impression you make on potential customers and clients. To convert visitors into leads and customers, you need landing pages that are visually stunning yet simple to create. Unicorn Platform provides you with an intuitive drag and drop builder to design high-converting landing pages in minutes without any coding required. With over 100 designer-made templates, integrations with your favorite tools, and powerful features like conditional logic, countdown timers, and lead generation forms, Unicorn Platform gives you everything you need to start capturing more leads and growing your business.

And if you're wondering why Unicorn Platform is the top landing page software, check out our article on why we stand out from the competition.

What Is Unicorn Platform?

Unicorn Platform is an intuitive landing page builder designed to help businesses create high-converting landing pages with no coding required.

What exactly is Unicorn Platform? It is a comprehensive yet easy-to-use software solution enabling you to design attractive landing pages, set up effective email marketing campaigns, create stunning forms, and gain valuable insights into how visitors interact with your content. Some of the key features include:

  • A drag and drop page builder with 100+ mobile-optimized templates to choose from. Simply select a template, customize the content and you’re done. No designer or developer needed.
  • Advanced form builder to create contact forms, surveys, quote forms or any other type of form you need for your business. Collect leads and build your mailing list.
  • Ready-made elements like buttons, icons, images, videos, maps, countdown timers and more. Add them with a single click.
  • Real-time page analytics to see how people interact with your landing pages and optimize conversion rates. Track views, clicks, form submissions and more.
  • Seamless integration with email marketing services like Mailchimp, HubSpot, ActiveCampaign, and Campaign Monitor. Capture leads on your landing pages and automatically sync them to your email lists.
  • A/B testing to compare different versions of the same page and determine which one converts the best. Make data-driven design decisions.
  • 24/7 customer support to help you with any questions you may have.

In summary, Unicorn Platform provides small businesses and marketers with an easy way to create high-quality, results-focused landing pages and drive more leads without requiring any special skills. For lead generation and boosting conversion rates, it is one of the best landing page creation tools available today.

Why Landing Pages Matter for Startups and SaaS Companies

As a startup or SaaS company, a landing page is one of the most important tools in your marketing arsenal. Here are a few reasons why landing pages matter:

  • Focus the visitor's attention. A landing page concentrates the visitor's focus on one call-to-action, like signing up for a free trial or downloading an ebook. Without a landing page, visitors may get distracted by the other content and navigation options on your website.
  • Capture leads. The primary goal of most landing pages is to capture visitor information through a lead generation form. By offering something of value like a content upgrade, you can convert visitors into leads for your sales team to pursue.
  • Test marketing messages. You can create multiple landing pages with different headlines, copy, images, and calls-to-action to see which one converts the best. This helps you optimize your marketing for the best possible results.
  • Target your promotions. When you run advertising campaigns or promotions, direct people to a customized landing page. This ensures people take the desired action, whether it's buying a product or subscribing to a mailing list.
  • Improve conversion rates. A dedicated landing page, focused on one goal and optimized for conversions can significantly improve your conversion rates versus sending traffic to your homepage. Even small improvements can lead to big increases in leads and sales over time.

In summary, landing pages are a must-have for any startup looking to generate more leads and increase conversion rates. By creating focused landing pages targeted at your promotions and offers, you can capture more leads and better optimize your marketing efforts. The end result is accelerated growth for your business.

The Key Features of Unicorn Platform
The Key Features of Unicorn Platform

The Key Features of Unicorn Platform

Unicorn Platform offers several key features that make it the top landing page software.

Drag and Drop Editor

Unicorn Platform provides an intuitive drag and drop editor, allowing you to quickly and easily build custom landing pages. You can simply drag elements like text boxes, images, buttons, and columns onto the page and drop them where you want. No coding skills are required. This powerful yet simple editor gives you complete creative control over your landing pages’ content and design.

Mobile-Friendly

With Unicorn Platform, you can create landing pages that look amazing on any device. The landing pages you build are fully responsive, adapting to mobile phones, tablets, and desktops. Over half of all web traffic now comes from mobile devices, so having a landing page optimized for mobile is crucial. Unicorn Platform ensures your landing pages provide an optimal experience for visitors on any screen size.

Integrations

Unicorn Platform integrates with many of the most popular marketing, sales, and email services. You can connect your landing pages to services like Mailchimp, HubSpot, Zapier, and many more. These integrations allow you to automatically capture lead contact information and add subscribers to your mailing lists. They also enable advanced marketing automations to help convert more of your landing page visitors into customers.

A/B Testing

Unicorn Platform includes built-in A/B testing capabilities so you can optimize your landing pages for the best conversion rates. You can easily create variations of your landing pages and Unicorn Platform will automatically split traffic between the different versions. It tracks the performance of each variation so you can see which one converts the most visitors into leads or customers. You can then make the winning variation your primary landing page.

  • Lead capture and generation
  • Custom templates
  • Real-time page statistics and analytics
  • SSL security encryption

Unicorn Platform is an easy-to-use yet powerful landing page solution with all the features you need to build high-converting landing pages. This is why it ranks as the top landing page software.

Unicorn Platform vs Leadpages Software

When comparing Unicorn Platform and Leadpages, several factors set them apart. As a no-code website builder geared toward startups and SaaS companies, Unicorn Platform offers key advantages for creating high-converting landing pages.

Simplicity

Unicorn Platform is extremely easy to use, with an intuitive drag and drop interface that requires no coding experience. Leadpages, while also offering a visual editor, has a steeper learning curve and is more suited for designers and developers. If you want to quickly build landing pages without any technical skills, Unicorn Platform is the superior choice.

Customization

Unicorn Platform provides elegant templates that can be fully customized to match your brand. You have granular control over fonts, colors, spacing, and more. Leadpages’ templates, while numerous, offer less customization options without manipulating the source code. For a tailored landing page experience, Unicorn Platform gives you more creative freedom and control.

Integrations

Unicorn Platform seamlessly integrates with popular third-party tools like Mailchimp, HubSpot, Zapier, and Google Analytics. These integrations allow you to connect your landing pages with your marketing, sales, and analytics platforms. While Leadpages does offer some integrations, they are more limited. For a well-integrated tech stack, Unicorn Platform is the preferable option.

Pricing

Unicorn Platform is very affordable, with plans starting at $12/month. Leadpages’ entry-level pricing is nearly double at $25/month. For high-volume traffic, Unicorn Platform scales at a lower cost. They also frequently run promotions offering 25-50% off for life.

In summary, while Leadpages is a capable landing page solution, Unicorn Platform is superior for startups and SaaS companies wanting an easy-to-use, customizable, and affordable product to help them generate more leads and grow their business.

3 Reasons Unicorn Platform Beats Other Landing Page Builders

Drag and Drop Simplicity

Unicorn Platform provides an intuitive drag and drop builder, allowing you to create customized landing pages without any coding experience. Simply select elements from the sidebar, drag them onto your page, and drop them into place. Easily add things like images, text, buttons, forms, countdown timers, and more. With a user-friendly interface and no technical skills required, Unicorn Platform is accessible to marketers and business owners of all abilities.

Mobile-Friendly responsive Landing Pages

Unicorn Platform creates fully responsive landing pages that look great on any device. Your pages will automatically resize and restructure to fit the screen of smartphones, tablets, and desktops. With mobile traffic now accounting for over half of all web traffic, optimizing for mobile visitors is essential. Unicorn Platform makes it effortless to build landing pages that provide an amazing experience for mobile and desktop users alike.

Integrations and Automations

Unicorn Platform integrates with many of the tools you already use, like email marketing services, webinar software, and CRMs. These integrations allow you to automate processes and workflows, saving you time while improving the customer experience. For example, you can automatically add contacts from your landing page forms to email lists in Mailchimp or convert webinar registrants into prospects in HubSpot. With a wide range of integrations, Unicorn Platform has you covered.

In summary, with an easy to use drag and drop builder, fully responsive landing pages, and time-saving integrations, Unicorn Platform provides unmatched simplicity and value. This is why Unicorn Platform reigns as the top landing page software, enabling you to create high-converting landing pages faster than ever before.

How to Create High-Converting Landing Pages in Minutes
How to Create High-Converting Landing Pages in Minutes

How to Create High-Converting Landing Pages in Minutes

Unicorn Platform’s simple drag and drop builder makes creating high-converting landing pages effortless. In just a few minutes, you can design a custom landing page to capture leads and drive sales.

Choose a Template

Select from Unicorn Platform’s gallery of professional landing page templates to get started. Templates are optimized for conversions and mobile-friendly. You can also start from scratch and build your own template.

Add Your Content

Drag and drop columns, images, buttons, countdown timers, and more onto your landing page. Easily customize all elements to match your brand. Add text, images, videos, customer reviews, logos, countdown timers, or contact forms.

Connect a Form

Select a pre-made contact form or build your own to capture visitor information. Connect your form to your CRM or email service to automatically receive new lead notifications.

Customize and Brand

Change colors, fonts, and other styling elements to match your brand. Upload your logo and brand assets to create a seamless experience for your visitors.

Preview and Launch

Preview how your landing page will appear on desktop and mobile devices. Make any final tweaks before publishing your page. Launch your landing page and start converting visitors into new customers and clients.

Unicorn Platform is a robust yet simple solution for creating high-converting landing pages. With an easy to use drag and drop builder, pre-made templates, and tools to capture and convert leads, Unicorn Platform has everything you need to design a landing page in just a few minutes that will generate real results. Stop wasting time and money on complicated website builders and start growing your business with a proven landing page solution.

Top Landing Page Software Best Practices to Drive More Conversions

To achieve high conversion rates with your landing pages, following best practices is key. Several factors determine a page's effectiveness at converting visitors into leads or customers.

Clear Value Proposition

A strong value proposition communicates your key benefits and differentiators. Explain how you solve customers’ problems or improve their lives. Use compelling language and visuals to convey your message.

Minimal Distraction

Keep your page clean and clutter-free. Only include elements essential to your value proposition and call-to-action (CTA). Extraneous links, images, videos or copy only distract visitors. Focus their attention on converting.

Prominent Call-to-Action

Place your CTA prominently on the page, ideally above the fold. Use action-oriented language like “Get Started,” “Sign Up” or “Buy Now.” The CTA should visually stand out through size, color or placement. Make it easy to find and click.

Lead Capture Form

Include a simple contact form to capture visitor information. Only ask for essential details like name, email and possibly phone number. The less information requested, the more likely visitors are to convert. Offer an incentive like a content download or coupon to increase form completion.

Mobile-Friendly

With more traffic coming from mobile devices, your landing page must be responsive. Ensure buttons, forms and content are easy to view and engage with on smaller screens. If your mobile experience is lacking, you will lose many potential leads.

A/B Testing

Continuously improve your landing page's performance through A/B testing different elements. Test different headlines, CTAs, form types, page layouts and more to determine what resonates most with your audience. Even small changes can significantly impact your conversion rates.

Implementing these best practices will optimize your landing page and drive more high-quality leads. But remember, there is no “set it and forget it” in optimization. Regularly review and refine your page to achieve maximum results. Continuous improvement and learning will serve you well.

How Unicorn Platform Can 10x Your Sales and Growth

Unicorn Platform provides several key features that can significantly boost your sales and business growth.

Automated Lead Capture

Unicorn Platform allows you to easily create optimized landing pages and conversion funnels. You can choose from professionally designed templates or build your own from scratch using the intuitive drag-and-drop builder. Either way, you'll be able to capture more leads with:

  • Lead capture forms: Embed forms directly on your landing pages to capture visitor information like names, email addresses, and phone numbers.
  • Click-to-call buttons: Add a phone number CTA that allows visitors to call your business with one click.
  • Live chat: Engage website visitors in real-time and capture their contact details to follow up later.

Seamless Email Marketing

Once you've captured leads, you need to nurture them to drive sales. Unicorn Platform integrates directly with top email service providers like Mailchimp, Campaign Monitor, and ActiveCampaign. You can automatically sync new leads from your landing pages and send targeted drip campaigns and newsletters. Email marketing has been shown to generate $38 for every $1 spent, so this feature alone can significantly impact your revenue and growth.

Built-in Analytics

Unicorn Platform provides in-depth analytics and conversion tracking out of the box. You'll get insights into page views, conversion rates, traffic sources, and more. See which landing pages are performing best so you can optimize or replace underperforming pages. Track how your marketing campaigns and traffic sources are driving leads and sales. With data-driven insights, you'll be able to make smarter decisions to improve results over time.

Affordable Pricing

Unicorn Platform is extremely affordable, especially compared to alternative solutions. Plans start at just $9 per month and include all of the features mentioned above plus 24/7 support. The platform is also very easy to use, so you won't need to spend time and money on developer resources. This allows you to achieve a high return on your investment in the platform.

In summary, Unicorn Platform provides an all-in-one solution to capture more leads, nurture them with email marketing, gain data-driven insights, and ultimately drive more sales—all at a very affordable price. The platform has everything you need to significantly boost your business growth with a minimal investment.

FAQ: Common Questions About Unicorn Platform Answered

Unicorn Platform receives many frequently asked questions from users and interested businesses. Below are answers to some of the most common questions.

What is Unicorn Platform?

Unicorn Platform is an easy-to-use landing page and website builder with drag and drop functionality. It allows you to create custom landing pages, product pages, and entire websites without any coding required.

How much does Unicorn Platform cost?

Unicorn Platform has four pricing plans:

  1. Free - Build one landing page and one website. Limited features.
  2. Pro ($19/month) - Create unlimited landing pages and websites. Access to all major features like forms, popups, etc.
  3. Business ($39/month) - Pro plan features plus advanced automations, custom domains, and white labeling.
  4. Enterprise (custom pricing) - Includes all Business plan features plus priority support, custom onboarding, and API access.

How do I get started with Unicorn Platform?

Using Unicorn Platform is simple. Here are the basic steps:

  1. Sign up for a free Unicorn Platform account.
  2. Select a template or start from scratch. You can choose from many pre-designed templates for landing pages, home pages, contact forms, etc.
  3. Add elements like text, images, buttons, and forms by dragging and dropping from the sidebar.
  4. Customize the look and feel using the intuitive styling options. Change fonts, colors, spacing, etc.
  5. Connect your custom domain (optional, requires Business or Enterprise plan).
  6. Publish your page and start collecting leads or selling your products and services.
  7. Track how your page is performing using the built-in analytics. Optimize as needed.

Do you offer support?

Yes, Unicorn Platform offers support for all paid plans. You can contact our support team via live chat, email, or phone. We aim to respond within 1 business day. The Enterprise plan includes priority support with faster response times.

Does this help explain Unicorn Platform and answer some of your questions? Let us know if you have any other questions. We're happy to help you get started with your landing pages and website.

Conclusion

As you've seen, Unicorn Platform provides an intuitive yet powerful solution for creating high-converting landing pages. With its drag-and-drop interface, pre-designed templates, and built-in integrations, you have everything you need to start capturing more leads and growing your business. While other page builders may seem appealing, Unicorn Platform stands alone as the premier no-code landing page software that can scale with you as your needs evolve. If you're looking for an easy, affordable way to create stunning landing pages and drive more traffic, sign up for a free Unicorn Platform trial today. You have nothing to lose and so much growth potential to gain. The only question that remains is why you haven't started building your landing pages yet.

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