As an entrepreneur in the travel industry, you know how important a visually stunning yet highly functional website is to attracting and converting customers. In a sea of travel companies, your digital presence is the first impression for many potential clients. If your website fails to immediately capture attention and highlight why your travel offerings stand out, you risk losing those customers to competitors before they even discover what makes you unique.
One way to create a visually stunning and highly functional website for your travel business is by using Unicorn Platform. Their easy-to-use drag and drop builder and pre-designed templates allow you to create a professional website in a fraction of the time required to code one from scratch. Unicorn Platform offers various templates for tourism, which you can explore in their article on tourism web page design.
Why You Need a Custom Travel Website
As a travel company in today's digital world, having an attractive yet functional website is crucial to your success. Here are a few reasons why investing in a custom travel website is essential:
A custom website allows you to showcase your brand. You can highlight what makes your company unique, display professional photos, and build customer trust. Your website is the first impression for many potential customers, so make it count.
You can optimize for search engines. A custom website gives you full control over content and design so you can optimize for SEO, ranking higher in Google searches for relevant keywords. This can drive more organic traffic to your site.
Provide a great user experience. With a custom site, you can create an intuitive interface, easy navigation, and a responsive design for mobile devices. This provides an enjoyable experience for visitors and encourages them to convert into customers.
Generate more leads and sales. A custom website gives you the tools to capture leads through opt-in forms and newsletters. You can also highlight your services in an attractive way and make it easy for visitors to make purchases or bookings.
Stay flexible and scalable. As your business grows, your website needs to grow with you. A custom site gives you the freedom to easily make changes to content, add new features, integrate third-party software, and scale as needed.
In summary, investing in a professionally designed custom website for your travel business is a key step to building your brand, driving traffic, converting more leads, and setting yourself up for long term success. While it does require an initial investment, a custom site will serve you well for years to come.
Key Features to Include in a Travel Website Design
When designing a travel website, there are several key features you should consider including to provide an optimal user experience.
- An attractive homepage slideshow or banner featuring high-quality images of popular destinations. This visually engages visitors immediately and gives them an overview of where they could go.
- An interactive map where users can filter destinations by category such as “beach,” “city,” or “adventure” and see photos and descriptions of each location. This makes it easy for people to explore options that match their interests.
- Descriptive content for destinations, hotels, and activities. Provide details on location, amenities, reviews, costs, and tips to help users evaluate options. Use a friendly and enthusiastic tone to convey the excitement of the experience.
- An easy booking system. Partner with major travel booking platforms so visitors can seamlessly reserve flights, hotels, and activities. Or develop your own booking engine. Either way, streamline the process as much as possible.
- A travel blog or magazine. Feature articles, photo journals, and videos from your destinations. This gives visitors an insider’s look at what they can expect from a trip and builds credibility as a trusted resource.
- Social sharing buttons. Make it simple for users to share posts, photos, and booking options on social media. This word-of-mouth marketing will increase your visibility and traffic.
- A customer loyalty or rewards program. Offer incentives for people to book travel through your site. This will keep them coming back and turn them into brand ambassadors.
By including these key features, you will have designed an attractive, user-friendly travel website sure to capture the imagination of wanderlust seekers everywhere. With the right strategy and execution, you can build a successful business helping people experience the world.
How to Choose a Travel Website Designers Company
Experience and Expertise
When choosing a travel website designer, look for a company with extensive experience in the travel industry. They should have a solid portfolio of travel websites they have built and be able to provide details on the results and outcomes. Ask about their experience with online travel agencies, tour companies, accommodation providers, and other travel businesses. An experienced travel website designer will understand the unique needs, features, and functionality required for travel websites.
Services Offered
Travel website design companies should offer a range of services to meet all your needs. This includes UX/UI design, development using a CMS like WordPress, hosting, content creation, SEO, and marketing. Some may also provide additional services such as travel API integration, booking systems, and multi-lingual site development. Review the range of services to determine if the company can deliver all the components you need for a high-performing travel website.
Client Reviews and References
Check online reviews from the company’s clients to get a sense of their experience. Look for reviews that specifically mention travel website projects. Contact their clients if possible to discuss their experience working with the design firm and the results they achieved. Reviews and references will give you valuable insight into the quality of their work and service.
Pricing and Packages
Compare the pricing and packages offered by different travel website design companies. While cost is a factor, don’t choose a company based only on the lowest price. The cheapest option may end up costing more in the long run. Look for competitive and transparent pricing that matches the level of experience, services, and quality they provide. Some companies offer bundled packages with a fixed price, while others charge hourly or project rates. Determine what model works best based on your needs and budget.
Choosing a skilled travel website design company is key to building an effective online presence for your travel business. Do thorough research and evaluate multiple options to find a design firm that meets your requirements and can deliver the best results. With the right partner, you’ll have a website that inspires and converts visitors into customers.
Unicorn Platform: An Overview of the All-in-One Website Builder
Unicorn Platform is an intuitive website builder with everything you need to create a professional site.
Simplicity
Unicorn Platform makes it easy to build a custom site with no coding required. You can choose from professionally-designed templates or start from scratch. Drag and drop modules like images, text, buttons, and more onto your page.
- No coding required
- Professionally-designed templates
- Customizable modules
Features
Unicorn Platform comes with powerful features to help you create the perfect site.
- Blog builder: Create a custom blog and write posts with an easy editor.
- eCommerce: Sell products and accept payments directly on your site.
- SEO tools: Unicorn Platform helps your site rank higher in search engines with built-in SEO features.
- Mobile-friendly: Sites are automatically optimized for mobile devices.
- Analytics: View details on your site visitors, traffic sources, and pageviews.
Pricing
Unicorn Platform offers simple and affordable plans to suit your needs.
- Personal: For new businesses. Includes core features to build a basic site. $8/month.
- Professional: For established businesses. Includes eCommerce, advanced design options, and more. $18/month.
- Enterprise: For large businesses. Includes additional storage, users, and dedicated support. $28/month.
You can try Unicorn Platform for free for 14 days. No credit card required to sign up.
Unicorn Platform is an easy-to-use website builder with powerful features and affordable pricing. With customized solutions for businesses of all sizes, Unicorn Platform is a platform you can depend on as you grow. Sign up today to start building your professional site.
Beautiful Templates for Travel Websites Designers
Professional Templates
Unicorn Platform offers beautifully designed templates to help travel website designers create stunning sites. The templates provide a professional look that appeals to users seeking travel services and information.
Responsive Design
The templates utilize a responsive design to ensure your travel website displays properly on all devices. The responsive design automatically adjusts the layout to fit the screen size of smartphones, tablets, laptops, and desktop computers. Travelers frequently use multiple devices when planning a trip, so a responsive design is essential for travel websites.
Customization Options
While the templates provide an esthetically pleasing base design, they also allow for extensive customization. You can easily modify colors, fonts, images, and content to match your brand and personalize the look of your travel website. The customization options give you control over the style and layout while still saving time since you do not have to design the site from scratch.
Informative and Interactive
The templates include interactive and informative elements to engage visitors. Some of the elements you can add to your travel website include:
- Image galleries to showcase destination photos
- Maps to display locations and points of interest
- Reviews and testimonials from satisfied travelers
- Blog posts and articles to provide helpful tips and recommendations
- Contact and booking forms to facilitate reservations
Premium Support
Unicorn Platform offers premium support to help you set up and customize the travel website templates. The support team is available to provide guidance on:
- Selecting an ideal template for your needs
- Modifying the template design
- Adding custom content like blog posts, images, and booking forms
- Optimizing your site for search engines to increase traffic
- Troubleshooting any technical issues
The premium support ensures you can create an attractive, high-performing travel website even without advanced web design experience. Let the experts at Unicorn Platform handle the complicated details so you can focus on your travel business.
Powerful Blogging Features for Travel Bloggers
Robust Blogging Features
Unicorn Platform provides powerful blogging features for travel bloggers and writers. With an intuitive editor, managing blog posts is simple.
You have full control over blog post layouts using the drag and drop builder. Choose from a variety of column configurations, add images, embed videos, format text, and more. Blog posts can be written and edited directly in the platform with a what-you-see-is-what-you-get (WYSIWYG) editor. This allows you to format text, create lists, add headings, and insert media without needing to know HTML.
Once your blog post is ready to publish, you have scheduling options to automatically post at your desired date and time. You can also save blog posts as drafts to continue editing and publish at a later date. Blog post previews show how your content will appear on the live site before publishing to ensure it's displaying properly.
For search engine optimization (SEO), you can customize page titles, meta descriptions, and URLs for each blog post. Alt text can also be added to images to improve accessibility and SEO. These features help optimize your blog content for search engines like Google, which can increase organic traffic to your site.
After publishing, view detailed analytics for each blog post to see how many views, visitors, and social shares its receiving. Analytics provide insight into how your content is performing so you can determine what's working and make improvements to future blog posts.
With a blog on your Unicorn Platform site, you have a platform to share your knowledge, experiences, tips, stories and connect with your audience. The blogging features provide travel bloggers and writers with the tools to create great content, optimize it for search engines, and analyze performance to build a successful blog. Your readers can subscribe to receive email updates whenever you publish a new blog post.
In summary, Unicorn Platform is a user-friendly website builder with powerful blogging features for travel bloggers and writers to create an engaging blog, increase web traffic, build their audience, and strengthen their brand.
Easily Add Booking Engines and Payment Gateways
To facilitate bookings and payments on your travel website, you'll want to integrate booking engines and payment gateways. Unicorn Platform makes this process simple with just a few clicks.
Add a Booking Engine
A booking engine allows visitors to search for and reserve hotels, flights, rental cars and activities on your site. Unicorn Platform integrates with major booking engines like Booking.com, Expedia and TripAdvisor. You can add one or multiple booking engines to your site.
To add a booking engine:
- Go to Plugins in your Unicorn Platform dashboard.
- Search for your preferred booking engine like Booking.com or Expedia.
- Install the booking engine plugin.
- Sign in to the booking engine website and obtain your API keys to connect your site.
- Enter the API keys in the booking engine plugin settings on Unicorn Platform.
- Choose pages to display the booking engine search, results and booking forms.
Once installed, the booking engine will handle all search queries, available results and bookings placed on your site. You'll earn a commission for any bookings made through your site.
Offer Secure Payments
To enable visitors to pay for bookings and services on your site, you'll need to set up a payment gateway. Unicorn Platform integrates with major payment gateways like Stripe, PayPal and Braintree.
To add a payment gateway:
- Go to Plugins in your Unicorn Platform dashboard.
- Search for your preferred payment gateway like Stripe or PayPal.
- Install the payment gateway plugin.
- Create an account on the payment gateway website and obtain your API keys.
- Enter the API keys in the payment gateway plugin settings on Unicorn Platform.
- Choose pages where you want to accept payments.
The payment gateway will handle all transactions securely and deposit funds directly into your business bank account. Unicorn Platform makes the technical process of adding booking engines and payment gateways to your travel website simple so you can focus on growing your business.
24/7 Customer Support From Travel Website Experts
Unicorn Platform provides 24/7 customer support to ensure your travel website runs smoothly at all times. Their team of experts is available around the clock to provide guidance and troubleshoot any issues.
Knowledgeable Support Staff
The support team has extensive experience building and optimizing travel websites. They stay up-to-date with the latest trends in web design, development, and marketing to provide the best recommendations for your site. No matter what questions you have about your website or online booking engine, the support staff have the knowledge and skills to assist you.
Fast Response Times
Unicorn Platform understands the importance of quick support for travel businesses. Their average response time is under 30 minutes so you can get the help you need right away. For urgent issues, they provide emergency support within 15 minutes. Fast response times mean minimized downtime for your website and booking engine so you can keep serving customers without interruption.
Flexible Contact Options
You can reach the support team through your preferred contact method:
- Live chat: For quick questions, use the live chat feature directly on your website.
- Email: Send an email to [email protected]. Emails are monitored 24/7 and you will receive a response within 30 minutes.
- Phone: Call their toll-free support number to speak directly with an agent. Phone support is available 24/7.
Unicorn Platform is dedicated to providing exceptional service and support. Their team of travel website experts works around the clock to ensure your needs are addressed promptly. With fast, knowledgeable support, you can feel confident keeping your travel website and booking engine running optimally at all times. Reliable 24/7 customer service gives you peace of mind that any issues will be resolved quickly by professionals familiar with your website platform.
FAQs: Answers to Common Questions About Building a Travel Website
What platform is best for a travel website?
When choosing a platform to build your travel website, consider a few options:
- CMS like WordPress, Drupal or Joomla. These open source platforms are very customizable but require technical skills to set up and manage. They have many travel themes and plugins available.
- Website builders like Wix, Squarespace or Webflow. These tools have drag and drop editors that are easy to use, with many stylish templates ideal for travel brands. However, they provide less flexibility for customization.
- Landing page builders such as Unicorn Platform. These focused tools specialize in building simple yet high-converting landing pages. They have travel-specific templates and features. Easy to use but limited to a single page.
- Custom code. For the ultimate flexibility and control, hire a web developer to build your travel site from scratch using HTML, CSS and JavaScript. This requires a significant investment but results in a completely custom website tailored to your needs.
How much does it cost to build a travel website?
The cost to build a travel website can range from under $100 to $100,000 or more, depending on the approach:
- Free or low-cost website builders: You can create a simple travel site for free to $30/month. Suitable for a basic online presence but limited options.
- Mid-range CMS or website builders: $50 to $500/month. More capabilities and customization with quality templates. Great for small travel brands and blogs.
- Custom development: $5,000 to $100,000 or higher. Full-featured travel sites built to your unique specifications. Required for large travel companies and online booking platforms.
- Additional costs: Domain name ($10 to $30/year), hosting ($5 to $50/month), email ($5 to $30/user/month), and ongoing maintenance/updates (from $500 to $5,000/month).
The total cost will also depend on the complexity of your site, number of pages, availability of booking/e-commerce features, and need for a mobile-friendly and optimized design. For the best results within your budget, determine key requirements and priorities before building your travel website.
Conclusion
In today's digital age, having an attractive online presence is crucial for any business. For those in the travel industry looking to improve or launch a new website, Unicorn Platform provides an easy to use drag and drop builder with modern templates optimized for travel companies. Their simple yet powerful editor allows you to create a stunning website or blog in a matter of hours without needing any technical skills. With built-in features like booking forms, reviews, and maps, Unicorn Platform has everything travel brands need to start converting visitors into customers right away. For an affordable monthly fee, you can have a professional travel website up and running to help grow your business and achieve your dreams of adventure. The journey starts today - sign up now and see how Unicorn Platform can take your travel brand to new heights.
