Introduction: Website Builders Provide an Intuitive Way for Anyone to Create Sites Quickly
In the past, building a professional website required hiring expensive web developers and having substantial technical skills. But with the rise of intuitive website builders like Unicorn, creating an effective site is now within reach for businesses of any size.
Unicorn is an AI-powered website builder created specifically to make website creation easy for startups and entrepreneurs. With an intuitive drag-and-drop interface and ready-made templates, anyone can build a customized site in just a few hours with no coding required.
According to Forbes, 65% of small businesses in the U.S. now have websites thanks to DIY solutions from companies like Unicorn. With website builders simplifying the process, solopreneurs to startups can turn their vision into an online reality.
In this post, we'll explore Unicorn's user-friendly features and expansive set of capabilities that enable anyone to create a fast, modern site tailored to their brand - completely for free. Let's dive in!
Unicorn's Interface, Widgets and Templates Make Building Intuitive
With Unicorn's drag-and-drop website builder, creating your site couldn't be easier. Each page is composed of customizable sections that you can add, remove, and organize using the intuitive editor.
Unicorn offers dozens of beautifully designed templates for businesses across industries like retail, restaurants, agencies, and more. You can select the template that matches your style and fully customize it to fit your brand vision.
Expand your pages with Unicorn's extensive library of widgets like contact forms, calendars, social feeds, FAQ blocks, and more. The widgets are designed for visual configuration so no coding is required - just drag, drop, and customize.
For example, adding an image slider on your homepage takes just seconds. Just pick one of Unicorn's responsive slider widgets, upload your photos, and tweak the speed and effects until it looks just right.
Customizing Your Website Design is Simple
Professional design tailored to your brand is crucial for great web presence. Unicorn simplifies customizing your site's design and styling through customizable fonts, colors, layouts, and more.
Unicorn provides access to a stock library with millions of beautiful photos and illustrations so you can find the perfect visuals. Easily upload your own brand assets as well.
Whenever you need to update your site's content, Unicorn's rich text editor makes formatting text, adding media, and optimizing copy a breeze.
Beyond the overall design, you can also customize your header, footer, menus, and more to ensure brand consistency across every page. See changes live with Unicorn's real-time preview mode.
With Unicorn, stunning custom website design is just clicks away - no expert skills required.
Choose Between Free and Affordable Premium Plans
Unicorn's free website builder plan provides all the essentials like templates, the easy drag-and-drop editor, forms, unlimited hosting and bandwidth, ad-free sites, and rock-solid security.
For enhanced capabilities, Unicorn offers affordable premium upgrades with features like:
- Faster page speeds through global CDN
- Additional storage and larger file uploads
- Advanced design and font customization
- More built-in site widgets and forms
- Built-in ecommerce functionality
- Email and live chat support
Upgrading is easy since you won't have to migrate your site. Build on the free plan, then upgrade later as your needs grow.
Unicorn's free website builder gives startups and entrepreneurs a powerful platform to turn their vision into an online reality at no cost. Premium plans then provide more advanced options as needs evolve.
Key Pages to Include on Your Website
Every effective website starts with core pages like About, Contact, Services, Blog, and more. Unicorn's drag-and-drop editor makes structuring your site simple.
Unicorn sites work seamlessly on all devices, automatically adapting for optimal experiences on desktop and mobile.
Building individual pages is easy with Unicorn's extensive selection of content sections and widgets. Just pick your favorites, customize each block by uploading media and tweaking text, and drag them into place.
Unicorn also has built-in SEO tools to directly optimize pages for search engines - no expertise needed.
Create an Engaging Homepage
Your homepage is critical for capturing visitor attention. Unicorn's homepage layouts and widgets make crafting an eye-catching intro simple.
Incorporate compelling images, minimal text, and clear calls to action. Add sections highlighting your services, case studies, testimonials, and more with the drag-and-drop editor.
Leverage homepage-specific widgets like sliders, counters, testimonial carousels, and FAQ blocks. Tailor colors, fonts, and alignment to your brand style. Adapt one of Unicorn's homepage templates in minutes.
Showcase Your Offerings
Dedicated pages for each of your major products, services, or content categories let visitors learn all about your offerings.
Add descriptions, visuals, videos, and other media to effectively communicate what you do. For ecommerce sites, tap into Unicorn's built-in commerce features.
Use comparison tables, pro/con lists, and other engaging formats to help customers analyze your offerings. Individual product pages keep your content organized.
Consider linking out to demos or external purchase pages to provide the best user experience.
Make Contacting You Seamless
Convert more visitors into leads with a prominent, fully-featured contact page. Unicorn integrates forms, live chat, appointment booking, and callback requests right into your site.
Set up automated routing and responses based on rules and content filters. Customize confirmation messages. Integrate your CRM to track all website activity.
Prominently display your phone, email, and address. Embed a map showing your location to remove any friction for visitors trying to contact you.
Optimizing and Promoting Your Website
Once your site is built, Unicorn provides the essential tools you need to keep visitors safe, get found online, analyze site traffic, and promote your content.
Robust Security Comes Standard
Unicorn websites include free SSL certificates for HTTPS by default, providing secure connections for your visitors. Regular malware scans, DDoS protection, and testing ensure your site stays safe.
Unicorn maintains rigorous compliance with privacy laws like GDPR and CCPA. Customer sites run in isolated environments for added security.
If any issue arises, Unicorn's team will be alerted immediately and can roll back to a previous safely working version with one click. You'll have peace of mind knowing your site is secure.
Built-In SEO for Getting Found
Unicorn handles critical technical SEO optimizations automatically so you can focus on creating content.
Fill out title tags, meta descriptions, alt text and other metadata right in Unicorn's editor for proper search indexing. Submit XML sitemaps directly to Google and Bing with one click.
Run A/B tests to refine headlines, layouts, and copy. Review keyword placement reports to optimize pages.
Understand Visitors with Integrated Analytics
Connecting Google Analytics takes just a few seconds with Unicorn's one-click setup. Instantly start tracking visitors, sources, conversions, events, and revenue.
Analyze behavior with heatmaps and session replays. Build custom reports to monitor essential metrics. Configure email reports to keep stakeholders updated.
Easily incorporate other analytics platforms like Hotjar, Mixpanel, Heap as well. Just paste in their code snippet and Unicorn handles the integration.
Conclusion: Turn Your Vision into an Online Reality with Unicorn
With an intuitive drag-and-drop builder, beautiful templates, and powerful built-in features, Unicorn provides startups and entrepreneurs an unrivaled free website building solution.
Rather than devoting time and resources to complex web development, let Unicorn's user-friendly platform handle the heavy lifting so you can focus on your business goals.
Experience the ease of creating a customized site tailored to your brand entirely for free today. Join the thousands of satisfied customers building their online presence with Unicorn's website builder.
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